A Quick Start Guide to Personalised Promotional Products

Personalised promotional products offer a unique way to put your brand in the spotlight. These products, carrying your logo or tagline, can make a lasting impression on clients and customers. Whether you're looking for a simple pen or a more elaborate gift, customisable options can cater to any business need. Here’s a quick overview of the benefits and options available:

• Versatility: From eco-friendly items like recycled notebooks to tech accessories such as phone stands and chargers, the choices are extensive.
• Brand Visibility: Custom products keep your brand top-of-mind. Whether it’s a water bottle, tote bag, or stress ball, high-quality personalisation makes your logo stand out.
• Sustainability: Choose items made from recycled or sustainable materials to align with your brand's eco-conscious goals.

I'm Ben Read, with years of experience in e-commerce and sustainable industry practices, I understand the importance of using personalised promotional products to bolster brand visibility while adhering to ethical production standards. Let's explore how these products can fit seamlessly into your marketing strategy.

19 Categories of Personalised Promotional Products

Personalised promotional products are a powerful tool for businesses aiming to improve their brand visibility. They come in various forms and serve multiple purposes. Here’s an extensive list of categories and items that can be customised to suit your brand's needs:

Clothing & Apparel

1. T-shirts: T-shirts are a timeless favorite for promoting your brand. They're versatile and can be worn anywhere, making them great for visibility. Customise your own here.
2. Hoodies: When the weather cools down, hoodies become a go-to choice. They provide warmth and style while displaying your brand logo. Check out options for men's hoodies and women's hoodies.
3. Jackets: Offering a polished look, jackets can lift your brand's image. They make excellent gifts for clients or employees. Explore our men's jackets and women's jackets options.

Bags & Totes

1. Tote Bags: Tote bags are both stylish and eco-friendly. Perfect for everyday use, they make your brand memorable.
2. Backpacks: Backpacks offer a practical solution for work and travel. They provide great space for branding and are handy for any user.

Drinkware

1. Mugs: Mugs are a favorite in both offices and homes. They keep your brand visible every day. Explore our mug options to personalise them with your logo.
2. Water Bottles: Stay hydrated and promote your brand at the same time. Check out our range of water bottles to customise with your company's logo.
3. Tumblers: Perfect for hot or cold drinks, tumblers keep your logo in hand and your brand top of mind.

Office Supplies

1. Notebooks: Essential for meetings and notes, customised notebooks keep your brand on every page.
2. Pens: A timeless promotional item, always in demand and easy to distribute.

Eco-Friendly Products

1. Recycled Materials: Items like notebooks and bags made from recycled content highlight your commitment to sustainability.
2. Sustainable Items: Products designed with eco-conscious materials appeal to environmentally-minded customers.

Tech Accessories

1. Phone Holders: Useful for both home and office, ensuring your brand is seen during every call.
2. Chargers: Essential tech accessories that keep your brand in view while keeping devices powered.
3. Headphones and Bluetooth Speakers: A high-impact item for tech-savvy users, promoting your brand with every listen.

Outdoor & Leisure

1. Picnic Blankets: Perfect for outdoor events, showcasing your brand in a relaxed setting.
2. Beach Towels: Ideal for summer promotions, keeping your brand visible at the beach.

Health & Wellness

1. Hand Sanitisers: A must-have in today's health-conscious world, promoting cleanliness with your logo.
2. Stress Relievers: Promote relaxation and brand recognition with this simple, effective item.

Travel Accessories

1. Duffel and Travel Bags: Get your brand noticed with stylish duffel and travel bags. They're perfect for trips and make a big impact.
2. Shoe Bags: Keep shoes separate and tidy during travel with branded shoe bags. A practical and appreciated item.
3. Headphones: Treat travelers to quality branded headphones. Make their journey more enjoyable while promoting your brand.
4. Portable Chargers: Ensure devices stay powered with portable chargers. They're essential for any traveler and show off your logo every time they're used.

Home & Living

1. Candles: The Promo Brands Relax Candle is a perfect choice for a calming gift. It comes in various sizes and colors, allowing you to tailor it to your brand's style. Check out the small, medium, large, and colored medium options.
2. Coasters: The Promo Brands Eco Aroma Bamboo Coaster is both practical and stylish. It helps keep surfaces clean while showcasing your brand. Explore more about it here.

Event Giveaways

1. Lanyards: Essential for conferences and events, ensuring your brand is front and center.

Seasonal Items

1. Umbrellas: Practical for rainy days, turning every downpour into a branding opportunity.

Sports & Fitness

1. Gym Bags: For fitness enthusiasts, a branded gym bag is both functional and promotional.
2. Yoga Mats: Perfect for wellness events, aligning your brand with health and mindfulness.

Food & Beverage

1. Glass Coffee & Tea Set: Improve every coffee or tea break with this neat set. Perfect for showcasing your brand. Explore the collection here.
2. Stemless Wine Glass Set: Ideal for events or special occasions, these glasses add a sophisticated flair to your branding. Check them out here.

Pet Products

1. Pet Bowls: Keep your brand in sight with the Orso Pet Puppy 1.3L Recycled Foldable Bowl and the Orso Baloyn Pet Foldable 450ml Food Bowl. These bowls are practical and eco-friendly, making them perfect for any pet owner.
2. Pet Waste Bag Dispenser: The Orso Leiren Eco Pet Waste Bag Dispenser is a handy item for dog walks, ensuring your brand is associated with convenience and care for the environment.

Games and Toys

Explore a wide range of fun and engaging games and toys that can be personalized to showcase your brand. These items are perfect for both kids and adults, making them versatile promotional products.

• Orso Sabix Eco-Friendly Jenga Game: This classic stacking game is made with eco-friendly materials, offering hours of entertainment while promoting sustainability.
• Logo Line Frequent Flyer Frisbee: Ideal for outdoor fun, this frisbee is a great way to get your brand noticed at parks or beaches.
• Orso Trebol Eco Playing Card Set: A must-have for card game enthusiasts, this set is both eco-conscious and entertaining.

For plush toy options, consider these adorable choices that are sure to be a hit:

• Trends Crocodile Plush Toy
• Trends Kangaroo Plush Toy
• Trends Kiwi Plush Toy

These playful products not only bring joy but also keep your brand top of mind.

Safety & Security

1. First Aid Kits: Practical and essential, promoting safety with your brand.
2. Safety Vests: Ideal for workers or events, keeping safety and your brand in focus.
3. Flashlights: A handy tool, ensuring your brand shines in the dark.

Promotional Stationery

1. Calendars: The Eco-Minded Promo Brands Eco Bamboo Perpetual Calendar makes an environmentally friendly impression. It's perfect for your office desk or coffee table. The blocks are movable and made with bamboo, showing the month, date, and day.
2. Sticky Notes: These are a staple in offices, keeping your brand at the forefront of daily tasks. They are small but mighty tools for reminders and quick notes.
3. Rulers: The Promo Brands Apex Eco Bamboo Ruler is both useful and eco-friendly. It promotes your brand with every measurement.

Gift Sets and Merch Packs

Lift your brand presence with thoughtfully curated gift sets. For instance, the 'Friends, Wine and Sunshine' Custom Merch Pack includes a sleek Hampton Wine Cooler and a set of four wine glasses.

Perfect for sunny days with friends. Another option is the 'Self Care Isn't Selfish' Custom Merch Pack, featuring a plush robe, a medium ‘relax’ candle, and a stemless wine glass set.

For those who love writing, the Scriptura Gift Set offers a classic ballpoint pen and a notebook, all in a stylish gift box. These sets are designed to leave a lasting impression.

These categories of personalised promotional products can effectively improve your marketing strategy by keeping your brand in the spotlight.

Frequently Asked Questions about Personalised Promotional Products

What are the most popular promotional products?

Pens, t-shirts, and mugs are the titans in personalised promotional products. These items are popular because they blend practicality with visibility.

• Pens are a classic choice. They're small, easy to distribute, and used daily by almost everyone. A branded pen keeps your logo in view every time it's used.

• T-shirts offer a walking billboard for your brand. When someone wears your branded t-shirt, they become a mobile advertisement, spreading your message wherever they go.

• Mugs are household staples. A mug with your logo not only becomes part of the recipient’s morning routine but also sits on desks, keeping your brand in sight throughout the day.

How do personalised promotional products benefit businesses?

Personalised promotional products are a powerful marketing tool for several reasons:

1. Brand Impressions: Every use of a promotional item is a chance for brand exposure. The more frequently an item is used, the more impressions your brand receives.

2. Customer Engagement: Promotional products create a tangible connection between your brand and your audience. They can initiate conversations and foster a sense of goodwill and loyalty.

3. Cost-effective Marketing: Compared to traditional advertising, promotional products are relatively low-cost yet have a high impact. They offer a long-lasting presence without recurring expenses.

How can I ensure my logo stands out on promotional products?

To make sure your logo catches the eye and leaves a lasting impression, consider these tips:

• Colour Contrast: Choose colours that complement your logo but also stand out against the background of the product. High contrast ensures your logo is visible from a distance.

• Design Placement: The position of your logo on a product can affect its visibility and impact. Place it in a spot where it is naturally seen, like the center of a t-shirt or the side of a mug.

• Product Choice: Select products that align with your brand and your audience's interests. A well-chosen item is more likely to be used and appreciated, keeping your logo in circulation longer.

These strategies will help your personalised promotional products make a memorable and effective impact.

Merch Done Right

At Mercha, our mission is to make ordering personalised promotional products as simple and effective as possible. We understand that businesses need high-quality branded merchandise that not only represents their brand well but also aligns with their values. That's why we focus on sustainability, quality, and fast turnaround times.

Sustainability is at the heart of what we do. We offer a wide range of eco-friendly products that are designed to reduce environmental impact. From items made with recycled materials to those produced with ethical labor practices, we ensure that your promotional products are not only effective but also responsible.

Quality is non-negotiable. We believe that promotional products should reflect the excellence of your brand. That's why we provide top-notch merchandise that stands the test of time, ensuring that your brand continues to make a positive impression long after the initial giveaway.

In today's world, speed is crucial. We pride ourselves on our fast turnaround times, allowing you to receive your customisable products when you need them. Our streamlined online platform makes ordering a breeze, so you can focus on what matters most—connecting with your audience.

Ready to explore our latest offerings? Check out our new arrivals and find how Mercha can help you make a lasting impact with your personalised promotional products.